HubSpot email design and development

HubSpot email templates built for your brand
and your team

We design and build custom HubSpot email templates that look right in every inbox and stay on brand however many people in your business use them.

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Why custom HubSpot
email templates matter

Email remains a core channel for most B2B businesses, and HubSpot gives you everything you need to run it well. What often lets teams down is the template library. Over time it fills up with copies of copies, each a little different. Fonts change, logos move, footers go out of date, and nobody is sure which version is the right one to use.
RevM™ designs and builds a set of HubSpot email templates that solves this. Your team gets a small, well-organised library of templates and modules that are quick to use and hard to break, and every email that leaves HubSpot looks like it came from the same business.

What we build

Marketing HubSpot email templates
Templates for newsletters, product announcements, event invitations, nurture sequences and campaign emails in Marketing Hub. We build them so your team can drag and drop approved modules into place, change content and images, and send without needing a developer.
Custom coded Hubspot templates and modules
Where a design needs more than the standard editor offers, we develop custom coded templates and modules in HubL, HubSpot's templating language. That lets us create layouts, content blocks and brand controls specific to your business, while keeping the editing experience simple for marketers.
Sales HubSpot email templates and sequences
Templates for Sales Hub that your reps can use in one-to-one emails and sequences, with personalisation tokens that pull the right contact, company and deal properties. We write and structure them around your sales process so they help reps move deals forward.
Service and notification HubSpot emails
Ticket updates, customer onboarding emails, feedback survey invitations and other Service Hub communications, designed to match the rest of your brand.
Transactional HubSpot email templates
Where your HubSpot account includes transactional email, we design and build templates for confirmations, receipts and account messages so they carry the same standard as your marketing.
for evey inbox

Designed for every inbox

Email clients all render HTML slightly differently. A template that looks perfect in one can fall apart in another. We design with that in mind from the start.

Mobile first

A large share of email is read on a phone. The templates we build are responsive, with layouts, font sizes and buttons that work on a small screen.

Dark mode and accessibility

We test how logos, colours and text behave in dark mode, use accessible colour contrast and sensible font sizes, and add alt text and semantic structure so emails work for everyone.

Tested before launch

We test templates across the main email clients and devices before your team starts using them, so rendering issues are found before a customer sees them.

Brand controls built in

Colours, fonts, logos and footers are set centrally using HubSpot's brand settings and module options, so your team can create new emails quickly and every one stays on brand.

Personalisation that relies
on good data

The best email templates use what you know about each contact. Smart content can change messages by lifecycle stage, industry or list membership, and personalisation tokens can bring in names, company details and deal information.
That only works when the properties behind it are clean and consistent. Because RevM designs HubSpot around Revenue Architecture, we look at the Data layer alongside the templates. If personalisation needs a property that is missing or unreliable, we tell you, and we can fix it using Data Hub and Insycle.

Using HubSpot AI with
your templates

HubSpot AI, including Breeze Copilot, can help your team draft subject lines, body copy and variations for testing inside HubSpot. A clear template structure and brand guidelines mean AI-assisted content still fits your design and tone of voice.

Moving templates from
another platform

If you are moving to HubSpot from Marketo, Eloqua, Pardot or another email platform, your email templates need rebuilding for HubSpot. We use the move as a chance to rationalise the library, keeping the emails that perform and rebuilding them as clean, reusable HubSpot templates.

How a template project works

1. Review
We look at your current templates, the emails you send most often, your brand guidelines and how your team builds emails today.
2. Design
We design the template set and a library of modules, and agree them with you before any build work starts.
3. Build
We build the templates and modules in HubSpot, set up brand controls and connect personalisation to the right properties.
4. Test
We test across email clients, devices and dark mode, and check every link, token and smart content rule.
5. Hand over and train
We archive old templates, organise the library and train your team to build emails with the new templates quickly and confidently.

Part of a wider
HubSpot partnership

Email templates often sit inside a bigger piece of work, such as a new HubSpot implementation, a website build on Content Hub or a migration from another platform. As a HubSpot Platinum partner, we can deliver the templates on their own or as part of that wider programme.

HubSpot email template FAQs

Can my team still edit the templates?
Yes. We build templates so marketers can change content, images and layout using approved modules, while the design and brand elements stay protected.
Do you write the email copy as well?
We write the template structure and example content, and sales email copy for sequences. For ongoing campaign copy, we can train your team or work with your content writers.
Which HubSpot editions do custom templates need?
It depends on your Marketing Hub and Content Hub editions. We confirm what your account supports before any work starts.
Can you fix templates that already exist?
Yes. We can review and rebuild an existing library, or fix specific templates that are rendering badly or are hard to use.
Get involved now

Make every HubSpot email look like it came from the same business

Tell us about your current templates and what your team needs, and we will show you how we would approach it.

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